I've got a friend, Simon, at work, whom I've known for a few years. We have a mutual friend there who got us the jobs.
I want you to imagine a regular working-class Aussie bloke: crude, blunt, funny, smart, capable; 42; likes women, sport, computer golf. He's been curious about my roleplaying, as he's curious about anything and everything to do with other people. He's heard of D&D, but knows nothing beyond that.
So, having recently received It Was a Mutual Decision in the post, I took it along to show him. He looked it over, with intense interest, and asked if he could borrow it to "get a handle on what it's all about". That was Monday, and he wasn't rostered again till Friday.
Come Friday, he's read it and gives me his thoughts.
1. He's highly intrigued. He sees the potential for entertainment. He also sees the potential for entertaining trouble with the wrong people at the table, eg "That's an arsehole of a thing to do!" "What?"
2. He says that the whole thing is completely foreign to him. He'd never imagined that people could be doing something like this. "And I thought to meself, I should get a hobby."
3. He's a bit overwhelmed by the system. "I got a bit lost with three dice and four rats or whatever."
4. He wants to play. He is, in fact, keen.
Colour me gobsmacked. I offer this as a tidbit of marketing research. I spent last night looking very closely at the games I have and the games I might be able to offer to people like Simon.